We accept or reject people for their romantic potential based upon an internal criteria that we carry around with us deep in our brains. We have categories where we place people of the opposite sex and then grade them accordingly. In order to avoid rejection, we have to do, say, or be something that fits us into the Acceptance category and keeps us out of the other person’s Reject category. We can’t do this until we understand the major basis upon which the sexes grade, and they are vastly different for men and women:

Men grade visually based on physical appearance. This, of course, is universally understood... no big mystery here. There is some degree of personal variation on what every man finds precisely most attractive, but the majority of men will fall into a tolerance range that’s centred around our culturally defined image of female beauty or prettiness. The better she looks (young, sexually mature, healthy enough for child bearing, etc. etc.) the more desirable she is. Very straightforward. Personality figures into the relationship quagmire later... for now I’m talking about the kind of initial attractions that are based solely upon snap first impressions.

Women understand all this of course and work diligently with make-up, hair styling and clothes to present an enticing visual appearance for men to admire (most of them, anyway).  What’s less well understood however is the criteria that women use to grade men...

Women grade men by gathering a sense of their position on the grand scale of male pecking order, known as the Male Dominance Scale.  And the higher up you  are perceived to be on this scale, the more attractive you will seem... often in spite of a surprising assortment of physical shortcomings.  This principle is understood in a peripheral sort of way by most men, but it doesn’t seem to make the same kind of powerful impression on us the way that most women intuitively understand the need to keep their visual appearance as good as they possible can in order to remain attractive to men. We all know how this principle works in the extreme... that a Congressman, a Rock Star and a Rich Guy are more attractive to women (despite how they may look physically) than a janitor and a homeless bum. But men for the most part don’t perceive to what fine degree women can sense the subtleties of where men grade out on this all important “Male Scale”.  Nor do they understand just how decisive their position is to a woman when she’s trying to decide (even unconsciously) if a man is attractive to her in a romantic sense.  I’ll bet that most men probably think that their physical appearance is central to their attractiveness to women, when in fact their attitude is vastly more important.  Why?...

Because attitude exposes your rating on the all important Dominant Male Scale!

This grading process takes into consideration your appearance (actually, your packaging in the form of how you dress and groom is most critical here) but is filled in primarily by how a woman senses your dominant behaviour patterns. This stuff is absolutely critical to know and understand! You can actually modify your attractiveness to women by how you behave and present yourself to her.

Without Embarrassment is a structured program of deliberate actions that allow you to interact with women in a seductive-romantic fashion while protecting your rejection sensitive ego at all costs.